Ed Hardy combines the influential tattoo designs of American contemporary tattoo artist Don Ed Hardy with fashion, injecting punk elements and street culture to create a clothing brand with the spirit of American rock.
Through embroidery, washing, paint-splashing and other techniques, flying eagles, tigers, skeletons, demons, daggers, carps and dragon totems come to life, producing a series of recognizable and highly desirable pieces, sought after by Hollywood stars and the public. The baseball net cap embroidered with the tattoo totem has become a hot commodity with collection value.